Product Development

Providing first-in-class product development

Intelligent product design & solutions that solve problems

To Gain a Competitive Advantage in the Global Market, Organizations Need to Rapidly Implement New and innovative Technology and Products That Create Competitive Advantage: the First Time.

Pure Prime Product Development Services and process

At Pure Prime Solutions, we design, engineer, prototype, manufacture, and develop products for inventors, entrepreneurs, startups, and businesses like yours. Our flexible cross-functional product development process produces innovative products for any market or industry, delivering your ideas to the world. We offer services that start with the business case through the end of the products lifecycle that includes:

  • FMEA – Failure Mode And Effects Analysis
  • Financial Feasibility
  • Technical Feasibility
  • Product Design Architecture And Planning
  • Product Engineering, Design, And Development
  • Prototyping
  • Proof Of Concept Testing
  • Manufacturing
  • Product Lifecycle Management

A Product Development Process That Delivers Great Products

Pure Prime Solutions employ a Stage-Gate Process-based product development process employed as a roadmap — based on decades of experience and industry best practices — that guides our product development strategy. Product development is an iterative process where the known product requirements, unknown issues, and high-risk is reduced and resolved through exploration, simulation, and analysis, building, and testing, and, most importantly, testing design ideas and concepts as early as possible. To do that, PPS strategically employs the Stage-Gate process to fit the needs of our clients.

The Stages of Product Development

Our approach is to determine the highest risk aspect of the product and devise a cost-effective roadmap to reduce or eliminate those risks. The classical definition of product success is achieving results on time, on budget, and producing the agreed deliverables. Unfortunately, creating the requested deliverables does not ensure product success. However, the product development process and strategy does.

An increased emphasis on results leads businesses to focus on the value their products deliver to the market. To do so, a complete understanding of the total cost of any solution is needed. Understand a product’s total value justifies and determines the amount of investment, both in time and resources. No organization can afford to spend limited resources without assurance that it is using those resources wisely. This Stage-Gate product development process does just that, strategically uses resources wisely.

During Stage 1, Is Employed To Establish The Financial Feasibility Of New Products Currently Under Development. It Consists Of The New Product End-User Total Cost, As Well As Full Economic And
Market Analysis. Why Do We Need This? If It Does Not Work Financially, Nothing Else Matters.
Typical Deliverables:

  • Net Present Value Of The Product Or System
  • The Voice Of The Customer (What Do They Want)
  • Expected Capital Expenditures To Deliver The New Product
  • Expected Rate Of Return For The End-User
  • Market Expected Product Yield
  • Production Target Cost And Price
  • Significant Risks And Opportunities
  • Product Technical Requirements

The technical feasibility and design architecture of any new product (minimum viable designs) is developed during Stage 2. The market and end-user requirements are converted into technical and product functional and financial requirements required to produce the product. In other words, what does it take to meet the market demands? The technical feasibility study (can it be done) including engineering, research, product architecture, design, and proof-of-concept testing.

Typical Deliverables:

  • Design Architecture (Schematics or P&ID’s)
  • Analytical Calculation (1D Analysis)
  • Major Components Supplier and Cost
  • High-Level BOM
  • Expected Production Cost
  • Design Options
  • Proof-of Concept-Testing

Stage 3 of the product development process is where the minimum viable designs (conceptual models) including a list of total benefits, and product options are determined for each minimum viable design (conceptual models). During Stage 1 and 2, we identified two (2) critically essential pieces of information. First, “Is the idea worth doing?” and two (2) “Can and how can it be done?” With that information comes the hard part. What exactly do we design for the product, and how we are going to produce it? Typically, several different designs and manufacturing processes will meet the requirements listed in Stage 1, and 2.

Every design produced from Stage 2 has many assumptions about what the market is looking for in a solution. We test these assumptions systematically without losing sight of the vision outlined in Stages 1 and 2. To validate these assumptions, and we invite our customers to evaluate the minimum viable design (conceptual models). Collecting feedback from your customers validates any design assumptions. This feedback is used to provide direction for the product development team. This strategy results in avoiding the unnecessary risk of over-engineering and designing a product that misses its mark.

This feedback is collected through discussions and split testing (A/B testing) with trusted customers to gather the voice of the customer (VOC). To be frank, the market never truly knows what it wants until it sees it. Providing different product concept model to a select group of customers early in the development process allows for deeper market insights and greater risk avoidance. Leading to a product that the customers want and not what we believe it wants.

Typical Deliverables:

  • Voice of the customer:
    • Split Testing (A/B testing) Results (What design are customers willing to purchase)
    • Pricing Surveys Results (What price leads to most customers)
    • Product options to be developed
    • Production Lead time the market is willing to accept
    • Installation and maintenance cost the market is willing to accept
    • Product Selection for further development

After Stage 3, the path forward is determined. The product requirements and manufacturing processes are known; the production process has been determined. PPS employs a simulation-driven design process to ensure the criteria set from the preceding stages are met before prototyping and testing. Ensuring the requirements are achieved using simulation software that includes finite element analysis (FEA), computational fluid dynamics (CFD), and control logic testing. Each product part, assembly, and fixture are designed, optimized, and verified to reduce design failure risk. This process results in a design that has been:

  • Optimized for cost and performance
  • Simulation-Validated for performance and reliability
  • Creating detailed drawings and 3D model for production

Stage 5 is where product vision comes to life. Several prototypes are produced for testing. Each prototype is tested for performance, reliability, and durability, ensuring that the design and manufacturing process meets the requirements from the previous development stages. Depending on the complexity of the product or system, this testing can take days to months. These tests are designed to push the product through the lifecycle of the product. The need to test through the lifecycle of the product is to ensure that the product meets the market expectations. If needed, we redesign a part or subassemblies based on results from testing and retest.

Typical Deliverables:

  • Manufacturing process validation
  • Performance, reliability, and durability validation

The process from Stage 1 – 5 has resulted in a validated product design that meets all regulatory requirements and market demands for performance and reliability. However, that does not mean we can launch the product and manufacture exact copies of the prototype design. For example, over time, fixtures and tools wear, and this wear induces variance.

This variance causes typically significant performance and reliability issues, and each product has its manufacturing challenges. A robust process validation process has a considerable positive impact on solving and preventing manufacturing issues. Performing process validation ensures reliable, dependable, and effective manufacturing processes are in place to manufacture the product. Typically, broken down into three steps:

  • Installation Qualification (IQ)
  • Operational Qualification (OQ)
  • Process Qualification (PQ)

An IQ is performed to ensure the equipment, and ancillary systems, are installed correctly and adhere to the manufacture’s specifications. An OQ is performed to determine the limit conditions of critical process parameters and relies on process development or engineering studies to establish process tolerances. A PQ is performed under nominal process conditions (with sufficient replicated production runs) to prove repeatability. Ultimately, a process verification is a confirmation that the process outcome meets established requirements.

An adequately validated process helps to mitigate risk and eliminate waste when it comes to performing in-process quality inspections. Utilizing Process Failure Mode Effects Analysis is utilized to determine the potential impact a process step may have on the performance of the device and its failure modes. Process validations are reviewed and approved by a cross-functional team that includes at a minimum: Design Engineering Team, Quality Engineering Team, Process Owner, and Technical Reviewer.

Favorable results in the development stage precede large-scale production and commercialization. Here, the business launches its promotional campaign for the new product. The market research conducted during the conception stage influences the timing and location of the product launch.

Typical Deliverables:

  • Installation Qualification Protocol and Report (IQ)
  • Operational Qualification Protocol and Report (OQ)
  • Process Qualification Protocol and Report (PQ)
  • Test Method Validation (TMV)
  • Tool Verification (VER)
  • Program Verification
  • End Item Specifications
  • Raw Material and Component Specifications
  • Inspection Procedures
  • Process Failure Mode Effects Analysis
  • Manufacturing Procedures